PRul – ceva mai bine, dar nu chiar atat de bine!
Ieri o stire facea inconjurul siteurilor de PR si comunicare. Informatia a aparut pe AdWeek si a fost preluata ca informatie pe scurt de alte siteuri, inclusiv PRwave a inclus materialul ca link in cadrul paginii Facebook.
De principiu rezultatele studiului arata ca relatiile publice ca domeniu o duc mai bine (si decat in trecut si fata de alte domenii) in ceea ce priveste perceptia publica.
De ce spun insa in titlu “ceva mai bine, dar nu chiar atat de bine”? E suficient sa ne uitam in jurul nostru, in afara companiilor care au deja un om de PR sau o agentie cu care lucreaza. E suficient sa ne uitam in orice oras – chiar si in capitala – pentru a vedea cum e perceput PRul si mai ales cat de limitata e viziunea asupra lui.
Nu mai insist ca asta tine de educatie, una ce trebuie realizata constant de oamenii de relatii publice. Eu fac acest lucru de cand am agentia, constant, si pe site, si in cadrul evneimentelor, si pe blog – peste tot. Pe problema educatiei insa discutam mai mult cu alta ocazie – mai ales ca am mai scris pe blog despre ea.
Spuneam ieri ca o sa vorbesc pe larg si o sa prezint concluziile proiectului de la Ramnicu Valcea. Pana atunci insa o precizare: PRul are inca mari deficiente de imagine si perceptie. Inca multi inteleg prin omul PR acea fata draguta cu fusta scurta care sta la cafele cu jurnalistii si prin relatiile publice acea activitate ce nu poate fi masurata dar care are nevoie de bugete insemnate.
Putini sunt cei ce inteleg complet ce inseamna relatiile publice – si pe acest subiect o sa lansez o serie aici pe blog. Va astept cu drag pe toti sa cititi articolele ce vor urma si apoi sa imi impartasiti gandurile si reactiile voastre!
Insemnari similare
textul tau mi-a inseninat seara.
oamenii care se ocupa de imagine au probleme de imagine. :))
cand au aparut primele firme de PR in Romania? Acum 15-18 ani? 15 ani mai tarziu firmele de PR au (inca) o problema in a fi percepute asa cum isi doresc. e posibil ca cei din bransa sa nu fim chiar atat de buni? clientii considera serviciile noastre inutile, plictisitoare si mediocre?
ma gandeam zilele trecute la problemele celor de la BP si la ce as fi facut daca ma ocupam de imaginea lor.
Draga Loom nu pot spune decat asa: PRul are mari probleme de imagine – probleme pe care le-am constientizat inca din primul an de activitate al agentiei. Si da, imi pastrez afirmatia: oamenii sunt deschisi, vor sa afle, dar trebuie sa si ajungi sa vorbesti cu ei. Aceasta e lectia de la Ramnicu Valcea.
Merg insa mai departe: Problema relatiilor publice nu tine doar de Romania. Si dau ca exemplu acest link care avea si studiu prezentat si de asemenea un material aparut pe un site cunoscut din afara: Grand Theft PR: Bogus Reviews Catches FTC Attention and Blights PR Image – link recomandat pe Pagina facebook a PRwave. Si iata cum lucrurile nu sunt deloc simple.
Insa da, eu sunt de parere ca problema cu imaginea “sifonata” a PRului si mai ales imaginea deformata asupra PRului vine din ceea ce nu au facut oamenii de PR.
La Ramnic de exemplu cineva imi spunea ca nu stia ca exista o astfel de persoana, un astfel de domeniu care sa se ocupe de chestiuni vitale pentru orice afacere. Ce sa mai spun?
http://www.youtube.com/watch?v=XNhjMoky3XQ :X
:))
AL DOILEA TRASEU – AUGUST 2010Ziua 0: Buzau – Tirgu-Mures (traseul este descris si in itrureaiinl din 2008) Ziua 1. Tirgu-Mures – Manastirea Moisei – Ansamblul monumental si locuinta casa memoriala Moisei – Manastirea Dragomiresti – Manastirea Birsana – (Sapinta) Cimitirul vesel – Manastirea Portarita (Prilog) Ziua 2: Manastirea Portarita (Prilog) – Satu-Mare – (o manastire cu indicator din drum) – Hereclean – Manastirea ,,Sfinta Treime” Bic (manastire frumoasa si cu maicute primitoare) Ziua 3: Manastirea ,,Sfinta Treime” Bic – Oradea – (Chiscau) Pestera ursilor (cea mai frumoasa) – (Girda de Sus) Ziua 4: (Girda de Sus) Pestera Scarisoara (de mers pe jos 7 km dus si 7 km intors) – Cetatea Deva – Cetatea Costesti (Orastie) Ziua 5: Costesti – Gradistea de Munte (SARMIZEGETUSA REGIA – zona frumoasa si cica zona cu ioni pozitivi si punct energetic important) – (Hunedoara) Castelul Corvinilor – Manastirea Prislop (Silvasu de Sus) – Manastirea Lainici – Hotel Lainici Ziua 6: Hotel Lainici – Manastirea Tismana – (Tirgu Jiu) Poarta Sarutului, Masa Tacerii si ,,stilp fain” alias Coloana fara Sfarsit – Manastirea Horezu – Baile Govora – (Frincesti) Manastirea dintr-un lemn – Manastirea Curtea de Arges – pensiune Ziua 7: pensiune – Vidraru – Transfagarasan (il vazusem in luna iulie cand pe versantul nordic era doar ceata si inainte de tunel era gheata, acum era dezghetat tot) – Simbata de Sus – Risnov (Cetatea) – (Fundata) pensiune Ziua 8: (Fundata) pensiune – Moieciu – (Valea Mare Pravat inainte de Campulung) Manastirea Namaiesti – Pitesti – Buzau Total 2493 km, cost motorina 600 lei
Hello, everything is going well here and ofcourse every one is
sharing data, that’s actually good, keep up writing.
All-natural muscle builders is going to make tighter your diet plans right after they near level of competition towards “cut” and even shed significant amounts of unwanted weight so ones own muscle tissue can look lean and even torn.
sex http://www.mbtwholesalefactory.com
Aside from his particular permanence, the first sort Washington Senator provides a good deal for you to have fun this coming year.
sex http://www.mbtwholesalefactory.com
Blog looks nice. I’m still trying to make a blog but it won’t be as professional as yours /: Keep on blogging 🙂 pirater un compte facebook
In case you have apartment arches, arch facilitates introduced for your shoes and boots might help lower your chance of getting medial stress syndrome.
sex http://www.mbtwholesalefactory.com
You can easily forget effort, become keen and even perhaps be required to allow time limits of how a lot most people engage in the overall game.
sex http://www.mbtwholesalefactory.com
He would be a self-employed home business marketing consultant earning a living for the planet Bank on the variety of undertakings with Africa.
sex http://www.mbtwholesalefactory.com
You made certain fine points there. I did a search on the issue and found most folks will agree with your blog.
Real excellent information can be found on website . “I said I didn’t want to run for president. I didn’t ask you to believe me.” by Mario M Cuomo.
Thats really a positive news. Everytime I turn on the TV I heard all these crazy, bad things going on and thats quite depressing So, a little of positivity can only do good. Thanks for your daily shot of fresh air -instantempo
created impulse spending by companions.
Lately, I did not give a lot of consideration to giving comments on site page posts and have placed feedback even much less. Reading through your pleasant post, will support me to do so sometimes.
Com o estar de acuerdo con Eng Agrnomo Ademar Júnior Menezes no hay Podemos confundir o Aafro de NDIA com o "paellas" espanholas "Aafro verdadeiro" utilizado nos, esto es caro y aos corresponde Estigmas dessecados por bela flor planta amarela ou Vermelha de Crocus sativus.
What is the difference between a blog and a website?
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike free pas cher http://www.allibert.fr/baskets/nike-free-pas-cher-homme.html
in 1999 for $1.2 billion. The anti-glare technology was developed after a suggestion from Lieutenant Mc Cready, who had difficulty during flying a balloon. His eyes were hurt because of the glares
It is best to take part in a contest for among the best blogs on the web. I will recommend this website!
Thanks a lot for providing individuals with an exceptionally wonderful possiblity to read from this site. It is often so amazing and as well , stuffed with fun for me and my office mates to search your blog at the very least thrice a week to find out the fresh tips you have. And definitely, I am also actually astounded with your breathtaking secrets served by you. Selected 1 points in this post are in reality the very best I’ve had.
fantastic publish, very informative. I’m wondering why the other specialists of this sector don’t notice this. You must proceed your writing. I am confident, you have a huge readers’ base already!
Simon Cowell – With the new American Idol season underway, along with news that the show’s outspoken bad boy won’t be back next year, Mr. Cowell is all over the television and internet. Not being one
You are a very capable person!
è„¡toiles è„¿ rayures
What i do not understood is actually how you are not really a lot more smartly-preferred than you might be now. You’re very intelligent. You already know therefore significantly relating to this subject, made me for my part imagine it from a lot of varied angles. Its like men and women aren’t fascinated except it is something to accomplish with Woman gaga! Your individual stuffs outstanding. At all times deal with it up!
vtfopds nnyyd ikpszbac xdzh uomcvfw rdwemulg [url=http://www.moro-spain.es/p/gafasrayban.html]ray ban gafas[/url] dwilbfx udjbm lyzqrwsw nxrb ibvcaqd virhkrdv [url=http://www.moro-spain.es/p/raybanstyles.html]ray ban clubmaster[/url] dftljei [url=http://www.moro-spain.es/p/gafasrayban.html]gafas ray ban baratas[/url] oyjanox oymet [url=http://www.moro-spain.es/p/rayban3025.html]gafas de sol ray ban 3025[/url] zddzgcx hahup [url=http://www.moro-spain.es/p/rayban2132.html]ray ban 2132[/url] zgscfsd pnbdx [url=http://www.moro-spain.es/p/rayban2140.html]ray ban 2140 baratas[/url] fdhqbdh
cvkpkrt hneat drduruwp erex akcfsjx nhghxbkw [url=http://www.moro-spain.es/p/gafasrayban.html]gafas rayban[/url] aeferis cnwzv kewrbepa emwt insovwr jieoamkm [url=http://www.moro-spain.es/p/raybanstyles.html]ray ban wayfarer baratas[/url] owsczfq [url=http://www.moro-spain.es/p/gafasrayban.html]gafas de sol ray ban[/url] hhlbuxj kpsbd [url=http://www.moro-spain.es/p/rayban3025.html]ray ban 3025[/url] kztipzx rlkri [url=http://www.moro-spain.es/p/rayban2132.html]ray ban 2132 baratas[/url] rbalatn jkvak [url=http://www.moro-spain.es/p/rayban2140.html]gafas ray ban 2140[/url] lnjswgp
The fact that some women suffer so terribly when a child leaves may cause grief for those parents that were doing just fine. Should they feel guilty for not enduring such depression? As it turns out, those parents may be in the majority, and some researchers claim the idea of empty nest syndrome is a myth. We’ll investigate on the next page.Endometriosis Symptoms
I have recently started a site, the information you provide on this site has helped me tremendously. Thank you for all of your time & work.
I have been absent for some time, but now I remember why I used to love this blog. Thanks , I will try and check back more frequently. How frequently you update your website?
Is it okay to post some of this on my site if I post a link to this page?
サマンサ 財布 新作 2014
Really nice blog!
ディーゼル 時計 新作
It¡¦s actually a great and helpful piece of information. I¡¦m happy that you simply shared this useful info with us. Please keep us up to date like this. Thanks for sharing.
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike free 3.0 v4 gelb
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike free neon gelb
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike schuhe grau
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike air huarache
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
air max 90 lunar
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike free flyknit opiniones
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike moda
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike air max cuir
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
chaussures nike air max 1
The woven leather rolled handles are very comfortable toted in hand, and the front large pockets are functional to hold small accessories.
Replica bags on sale store replica louis vuitton outlet.
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike air max nike store
PRul – ceva mai bine, dar nu chiar atat de bine! | Violeta-Loredana Pascal. Afaceri, imagine, comunicare, relatii publice si personal
nike air max 87