Lungimea ideala a mesajelor in online pentru un impact maxim
Kevan Lee, cel care se ocupa de continut la Buffer, a publicat un articol extrem de util si interesant pentru toti cei care lucreaza in marketing si comunicare. Materialul prezinta lungimea potrivita a statusurilor in diverse retele de socializare, a titlurilor articolelor de pe blog, a articolelor in sine si multe altele. 
Toate informatiile se bazeaza pe date si cercetari, fapt ce face ca articolul lui sa fie intr-adevar unul de pus in bookmarks. Iata cateba dintre datele incluse de Kevan Lee in materialul sau:
- lungimea unui tweet trebuie sa fie de 100 de caractere
- lungimea ideala a unui status pe Facebook este de mai putin de 40 de caractere, iar pe LinkedIn de mai putin de 60 de caractere
- un titlu al unui articol ar trebui sa aiba maximum 6 cuvinte, iar un articol are, se pare, in mod ideal 1.600 de cuvinte (citindu-se in aproximativ 7 minute).
- lungimea subiectului unui email ar trebui sa fie intre 28-39 de caractere pentru succes
- o prezentare de succes dureaza 18 minute
- numele unui domeni ideal are 8 caractere
Motivele pentru care s-a ajuns la aceste cifre si nu la altele le aflati din articolului lui Lee. Ce parere aveti despre aceste descoperiri? Care vi se pare a fi cea mai surprinzatoare?
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45 Comments
Daca d-l Kevan Lee ar fi studiat I.T. ar fi aflat ca transmisia ideala e binary code 0,1, si se transmite multiplu de 8 cu cifra de control asa ca lungimea ideala e 8 si acum uzuala 32 max. 1024.
Social media e un computer ceva mai timpitel caci se urmareste manipularea si se adreseaza unei multimi cit mai mari care e la un nivel minim de alfabetizare si care nu asculta/citeste decit poate 2-3 minute asa ca ce e in cercetare e pe un esantion de oameni cu ceva pregatire si dispusi sa asculte , lucru pe care mirla si curva rom. nu e dispus/a optiunile acestora find viscerale.
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